WRITE YOUR NOVEL IN 21 DAYS
E-COURSE NOW OPEN
Stop waiting for ‘someday.’ With clear structure, daily goals, and a dash of celebration, you’ll finally draft the book you’ve been dreaming of.
Here's the thing...
Writing a book is hard, but not impossible.
With the right tools, a community to keep you accountable and cheer you along, and a professional author (that's me!) helping you along the way, YOU CAN WRITE THE BOOK you’ve always wanted.
By the end of Idea to Ink, you will...
Turn chaos into chapters
Your scattered notes and half-baked ideas will transform into a clear, structured book.
Actually finish your first draft
No more “someday” drafts gathering digital dust. You’ll have a complete manuscript.
Join a community of authors
Idea to Ink is more than just a course, it's a community full of writers just like you.
Idea to Ink is for...
The “Someday” Author
You’ve been talking about writing a book for years, but your manuscript is still stuck in the land of “one day.” (We'll help you finally move it to today.)
The “Half-Draft Hoarder”
Your laptop is littered with abandoned chapters and outlines that never made it past page 20. (We’ll help you finish what you started — without the guilt trip.)
The “Overthinker Extraordinaire”
You’ve spent more time researching pens, planners, and productivity hacks than actually writing. (We’ll help you stop stalling and start typing.)
The “Big-Idea Dreamer”
You’ve got a story that won’t leave you alone, but you have no clue how to wrangle it into a book. (We’ll help you turn chaos into chapters.)
The “Impact-Driven Messenger”
You care less about bestseller lists and more about reaching the people who need your words. (We’ll help you get your book into their hands.)
Here's what's in the course
- 21 Bite-Sized Video Lessons
No marathon lectures, just the clear, actionable guidance you need to write your novel. - Writer’s Tools & Templates
Outlines, checklists, and frameworks so you can stop reinventing the wheel (or staring at it). - Course Notes & Guides
Step-by-step resources you can use over and over again. - Personalized Feedback
One-on-one personalized feedback from a best-selling author to help you keep moving forward. - Community of Authors-in-Progress
A private group where you can swap wins, woes, and witty complaints with people who get it. - Ongoing Support
Because sometimes you need more than “just write”...you need answers, encouragement, and a gentle nudge.
It's everything you need to write a first draft: in 3 modules
Module 1: Be a Planner, Not a Pantser
Learn how to stop winging it and start writing with a roadmap. Instead of getting lost in messy drafts and “I’ll figure it out later” chaos, you’ll discover how to outline with clarity, organize your ideas, and set yourself up to actually finish. Your story deserves more than a half-baked plan; it deserves a strategy that gets it written.
Module 2: Eat the Frog
Learn how to stop staring at the blinking cursor like it’s mocking you. Instead of spiraling into “I’ll just check Instagram one more time,” you’ll discover practical techniques to kickstart your writing, silence the inner critic, and actually get words on the page. Your book won’t write itself, but this module will make it feel like it could.
Module 3: Reflect & Perfect
Learn how to organize your ideas so your book doesn’t read like a chaotic stream of consciousness. Instead of drowning in sticky notes and half-baked outlines, you’ll master a simple framework that keeps your chapters flowing and your readers hooked. Your story deserves more than a ramble; it deserves a roadmap.
Idea to Ink is different
Proven, Repeatable Framework
Idea to Ink doesn’t just walk you through one project...it teaches you a writing system you can use again and again. Once you learn the 21‑day method, you can apply it to future books, essays, workshops, or content projects. It’s a rinse‑and‑repeat structure that grows with you, not a one‑time experience
Lessons Designed for Real Life
Each day gives you a short, focused lesson you can complete in 30 minutes or less. No bloated modules, no hour‑long videos, no overwhelm. This course is intentionally built for real life, so you can give your story the attention it deserves and spend your energy actually writing...not wondering what to do next.
Writer's Community
When you purchase the Idea to Ink E-Course, you have exclusive access to The Story Studio. The Story Studio is a closed community only for Idea to Ink writers (aka: Inkers), which means it's full of people just like you. You'll find unique challenges, inspiration, lots of positive vibes, and possibly your new best friend.
Got questions? We have answers.
What is Idea to Ink?
Do I need previous writing experience?
How long is the course?
Will I get feedback on my writing?
Can I get extra help while taking the course?
Meet the Instructor
Leslie Friedman is the creator and instructor for Idea to Ink. She’s an instructional designer, bestselling author (under her pen name, Lulie Roberts), and a strategist who helps aspiring authors turn their ideas into finished books.
With little more than curiosity, grit, and a flair for turning routines into rituals, she’s built her voice and skills through trial, error, and plenty of playful experimentation. (Spoiler: failure is part of the act, but so is smashing success.)
A self-confessed “planner in disguise,” Leslie would not deny that writing a book can feel harder than juggling flaming torches — but she’s proof it can be done with humor, clarity, and a step-by-step system.
She attributes her writing success to three key ingredients: public accountability, building a supportive creative community (think hype-squad, coach, and occasional therapist), and having a strategy that works in real life, not just in theory.
Questions about Idea to Ink? Contact Leslie directly: hi(at)lulieroberts.com
Idea to Ink E-Course
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Start Here!
1 lesson- Welcome
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Module 1: Be a Planner not a Pantser
9 lessons-
Day 1
- Video
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Day 2
- Video
- Vibe Check
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Day 3
- Video
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Day 4
- Video
- Vibe Check
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Day 5
- Video
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Day 6
- Video
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Day 7
- Video
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Module 2: Eat the Frog
14 lessons-
Day 8
- Video
- Vibe Check
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Day 9
- Video
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Day 10
- Video
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Day 11
- Video
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Day 12
- Video
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Day 13
- Video
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Day 14
- Video
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Day 15
- Video
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Day 16
- Video
- Vibe Check
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Day 17
- Video
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Day 18
- Video
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Day 19
- Video
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Module 3: Reflect & Perfect
3 lessons-
Day 20
- Video
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Day 21
- Video
- End of Course Survey
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Idea to Ink E-Course
The only step‑by‑step course that gets you from idea to first draft in just 21 days